Could this be just the beginning of a much bigger Cambridge Analytica scandal for Facebook? The answer rides on how transparent Facebook is actually being right now. CEO Mark Zuckerberg just put forth a statement and plan to improve data privacy, but omitted some of the most grievous inquiries — and stopped short of apologizing.
Exactly how Facebook handled the multi-year fiasco could be core to whether the public forgets and goes back to scrolling their News Feed, or whether users leave en masse while government regulators swoop in. With journalists around the world digging in and government officials calling for Zuckerberg to testify, the truth is likely to trickle out. Here’s what we want to know: